What makes Cosmoprof so successful all over the world is the back-up provided by its international organisational structure, SoGeCos SpA, a member of the BolognaFiere group of companies, which takes care of organising and marketing the event and provides business players, exhibitors and visitors with a complete range of services. The organisation is also active in furnishing international assistance to participants at all relevant levels, by providing support in the form of logistics, information and dissemination, as well as marketing services structured to optimise their business opportunities.
INTERNATIONAL BEAUTY PLATFORM
Cosmoprof is not only Bologna, but also Las Vegas and Hong Kong. Cosmoprof has signed joint venture agreements with international organisations to create new top-level trade fairs throughout the world, testament to the company’s internationalisation strategy: Cosmoprof Worldwide Bologna, Cosmoprof Asia (Hong Kong), Cosmoprof North America (Las Vegas).