INTERNATIONAL BUYER PROGRAM
The International Buyer Program is a project addressed to the international beauty professionals that encourages the connection between supply and demand of the cosmetic industry. The program is a successful platform combining trade show and tailor-made B2b meetings for those companies who wish to expand their business worldwide. The program, reserved exclusively to current exhibitors and selected buyers, aims at facilitating the connection between exhibiting companies and international top buyers seeking to collaborate to achieve mutual commercial benefits.
With the support of our matchmaking software the International Buyer Program develops concrete business opportunities thanks to a customized agenda of meetings pre-scheduled by cross-checking and matching business features and needs. Target markets and key players are identified considering exhibitors’ needs from all represented sectors, market segments, product positioning and various distribution channels from professional to retail.