COSMOPROF ON THE ROAD – The project
The network of international contacts and the strong synergies developed in the past editions has given birth to the COSMOPROF ON THE ROAD project whose aim is to increase Cosmoprof Worldwide Bologna brand awareness, the recruitment of new brands exhibiting and the presence of qualified international buyers, thanks to focused promotional activities in the territories marked as strategic markets.
For the periode 2015- 2017, thanks to the “Extraordinary plan to promote Made in Italy” financed by the Ministry of Economic Development (Italy) and implemented by ITA (Italian Trade Agency), Cosmoprof is organizing the serie of events worldwide to promote its shows, recruit new exhibitors and buyers, and create new alliances and synergies in each country with the local key players of the beauty industry.
The new upcoming destinations chosen among the most interesting countries requested by our exhibitors and where the beauty market is having its greatest impulse will be available soon. The events are organised in collaboration with Cosmetica Italia – The Personal Care Association.
With the contribution of:
In partnership with: