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Cosmotalks 2017

 

CosmoTalks 2017

Cosmotalks puts relevant intelligence at your fingertips so that you can easily make informed decisions to positively impact your business.

These highly interactive presentations are the perfect opportunity to expand your knowledge and network with the right people.

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Thursday, 16th March

 

H. 11:15am - 12.00
SPOTTING THE GLOBAL TREND AND MARKETS IN 2020

Strategic Partner: WSGN

Speakers:

•   Petah Marian - Senior Editor, WGSN Insight (Moderator)
•   Renato Ancorotti - President and CEO,  Ancorotti Cosmetics
•   Christina Fontana - Senior Manager, Business Development of Alibaba Italy

Abstract:

According to forecasts from Research and Markets, the global Cosmetic market is estimated to reach an impressive 675 billion USD by 2020 growing at a rate of 6.4%. With consumers driving demand for everything from DNA...

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H. 2:00pm - 2:45pm
LEVERAGING COMMUNITIES: MILLENIALS & THE POWER OF THE GENERATION Z

Strategic Partner: PECLERS PARIS

Speakers:

•   Laurence Dorlhac - Journalist, Founder ELIOT Communication (Moderator)
•   Dominique Assenat - Head of Beauty & Colors,  PeclersParis
•   Amelie Debaye - Senior Client Advisor (Beauty/Luxury), TNS Sofres Kantar
•   Emma Fric - Research and Future Insight Director, PeclersParis

Abstract:

Opposing the normative codes of beauty and tastefulness, a new generation exposes its real, imperfect, creative self to express itself and show a different side of beauty… Make way for a liberated and free-spirited generation! 

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H. 3:15pm - 4:00pm
FUTURE OUTLOOK FOR NATURAL & ORGANIC COSMETICS

Strategic Partner: ORGANIC MONITOR

Speakers:

•   Iveta Kovacova - Research Analyst, Organic Monitor (Moderator)
•   Anna Crovetto - Marketing Manager Europe, Active Concepts Srl
•   Elisabeth Streefland, Marketing Manager, Croda GmbH 
•   Sabine Kästner-Schlemme, Press and Public Relation Director, Laverana Naturkosmetik
•   Chiara Seguella, auditor for Natural and Organic Cosmetics and Detergents, ICEA - Istituto di Certificazione Etica e Ambientale

Abstract:

Natural & organic cosmetics are no longer a niche in the cosmetics industry. High growth rates have made these products well-established in Europe and North America. 

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H. 4:15pm - 5:00pm
BEAUTY TREND WATCH - SELECTIVE PERFUMERY: CONSUMER BEHAVIOUR (*)

Strategic Partner: COSMETICA ITALIA

Speakers:

•   Gian Andrea Positano - Research and Studies Center Director, Cosmetica Italia – the personal care associationCosmetica Italia (Moderator)
•   Gabriele Pissimiglia - Managing director & responsible for the observatory, MyBeauty Advisor

Abstract:

The Statistics Department of Cosmetica Italia will introduce the new Beauty Trend Watch project that offers in-depth insight into the more dynamic events and future evolutions  

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H. 5:15pm - 6:00pm
MULTICULTURAL BEAUTY: HOW BRANDS ARE TAPPING INTO THIS STRATEGIC SECTOR

Strategic Partner: BEAUTYSTREAMS

Speakers:

•   Lan Vu - Beautystreams (Moderator)
•   Anne-Catherine Auvray - Global Bespoke Director, Beautystreams
•   Kilala Tilaar - Deputy Marketing Director, Martha Tilaar Group Indonesia
•   Fernanda Pigatto, Brazil Trend Director, Beautystreams

Abstract:

In today’s global world, consumers are internet savvy and demanding. Increasingly, they expect brands and products to consider their regional skin tones, cultures, and tastes.  

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Friday, 17th March

 

H. 10:15 - 11.00
GOOGLE FOR THE BEAUTY INDUSTRY

Strategic Partner: GOOGLE

Abstract:

Skin care marketers, product developers, and beauty mavens of all stripes need to know what's popular in their industry—and what consumers will obsess over next. In this exclusive report, gain insights about skin care trends from Google Search data across three major markets: the U.S., France, and Japan.

Speakers:

•  Yarden Horwitz, Trendspotting, Google
•  Flynn Matthews, Principal Industry Analyst, Global Beauty, Google

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H. 11:15am - 12.00
PERSONALIZATION IN BEAUTY, A MARKETING MUST AND AN INDUSTRIAL CHALLENGE!

Strategic Partner: CENTDEGRES

Speakers:

•  Elie Papiernik - Centdegres (Moderator)
•   Jackie Mantle, General Manager, HCP Packaging UK
•   Chloe Murciano, Marketing Manager  Full Service,  Albéa

Abstract:

Me, myself and I - We have entered the era of selfies, the times of the new narcissism. These times generate new rules of desirability.

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H.12:30am - 1:15pm
BEAUTY RETAIL IN 2020

Strategic Partner: GCI

Speakers:

•   Jeb Gleason-Allured - Editor in Chief , GCI magazine (Moderator)
•   Hayk Sargsyan - C.E.O.,   Supercosmetics LTD  and Buyer, Au Pont Rouge
•   Ewa Grigar - Project Lead  Consumer Products, Kline
•  Paolo Penati, CEO, QVC Italy

Abstract:

Beauty products are facing the big change of the retail industry. Retailers are investing in new store formats , innovations and technologies to enhance the in-store experience. E-platforms are becoming channels of mass distributions

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H. 2:00 pm - 2:45pm
COSMETIC TREND: INDUSTRY, MARKET, CONSUMERS, AND FUTURE HABITS AND BEHAVIOUR. FOCUS ON TEENAGERS. (*)

Strategic Partner: COSMETICA ITALIA

Speakers:

•   Gian Andrea Positano - Head of the Statistics Department and Business Culture, COSMETICA ITALIA – the personal care  association (Moderator)
•   Maurizio Tucci - President,  Laboratorio Adolescenza
•   Giacomo Fusina - Founder, Human Highway

Abstract:

As per tradition, the Statistics Department presents a full year forecast for the cosmetic sector on the occasion of Cosmoprof. Facing a basically stable domestic market, the turnover of Italian companies has been supported largely by exportation for some time now

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H. 3:00pm - 4:00pm
THE SELECTIVE PERFUMERY SUPPLY CHAIN: IDENTITY AND EVOLUTION  (*)

Strategic Partner: COSMETICA ITALIA

Speakers:

•   Maria Luisa Pezzali, Radio24 - ilSole24Ore (Moderator) 
•   Luciano Bertinelli, CEO, Ferragamo Profumo
•   Decio Masu, President, Cosmint 
•   Michelangelo Liuni, President, Fenapro
•   Micaela Giamberti, Director – Fragrances,   Mane Italia

Abstract:

Maria Luisa Pezzal will moderate the meeting and Luciano Bertinelli, Decio Masu, Michelangelo Liuni and Micaela Giamberti will participate.

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H. 4:30pm - 5:15pm
NEW BEAUTY SYSTEM: EVOLUTION OF MEN'S CARE

Strategic Partner: NELLYRODI

Speakers:

•   Charlotte Boisdron, Beauty Leisure and Services Director, NELLYRODI (Moderator)
•   Didier Arthaud, Président and CEO, 66°30
•   Cristiana Milanesi, Senior Editor, IMAGE RCS
•   Michelle Williams, CEO/Owner, Michelle Williams Group LLC

Abstract:

Changing digital usages, new disruptive players and ever more powerful consumers are challenging the status quo of beauty industry. Beautystars are ever more experts and their influence make beauty digital.

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Saturday, 18th March

 

H. 10:00am - 10:45am
Sponsored Event EUROFINS: Cosmetics Regulatory World: an overview on the global market

Abstract:

The global cosmetic market is constantly chasing for new products, in turn pushing the boundaries between cosmetics and drugs to limits.  Functional products, blurring categories, global distribution: innovation is calling and requires rules and regulations to guarantee outlying and yet safe & secure products. Each country takes the call at its best.  This is leading to a complex structure of international regulations that manufacturers and cosmetic companies need to master to play on the global stage.  Eurofins speaks from a privilege position with its over 310 laboratories in the world. We have the opportunity to learn and confront different regulation systems by terms of a high competence and to show  a red wire to follow while pursuing the goal of producing the best cosmetic in the world.

 


H. 11:15am - 12.00
FROM K FACTOR TO K GLOBAL FACTOR: ARE KOREAN PRODUCTS BECOMING THE NEW TRENDSETTER IN THE GLOBAL MARKET?

Strategic Partner: MINTEL

Speakers:

•   Maeva Lhopez, Trends & Innovation Analyst - Beauty & Personal Care, MINTEL (Moderator)
•   Jean Mann Cho, CEO, Sd Biotechnologies
•   Lucy Whitehouse, Editor, Cosmetic Design Europe

Abstract:

From East to West - How K-beauty is reshaping the beauty landscape. The panelists will review the latest k-beauty trends, their evolution across the global landscape, and discover k-trends that may affect the European market in future.

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H. 12:30am - 1:15pm
THE INDIE BEAUTY PHENOMENON: EXCITING NEW BRANDS & HERO PRODUCTS

Strategic Partner: BEAUTYSTREAMS

Speakers:

•   Michael Nolte, Creative Director, Beautystreams (Moderator)
•   Britta Fleck, President & Managing Director, Glossybox USA
•   Michelle Doan, CEO, Emani Vegan Cosmetics
•   James J. Slowey, Vice president Sales and Marketing, Baralan USA/Arrowpak

Abstract:

Indie beauty is one of today’s hottest topics. Consumers, especially the Millennial group, are looking for intriguing brand stories and unique products that they feel smaller, independent brands can offer.

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H. 2:00pm - 2:45pm
FROM DIGITAL COMMUNICATION TO EMOTIONAL MARKETING: NEW CONSUMER METHODS IN COSMETICS  (*)

Strategic Partner: COSMETICA ITALIA

Speakers:

•   Gian Andrea Positano, Head of the Statistics Department and Business Culture, COSMETICA ITALIA the personal care assocation (Moderator)
•   Enrico Giubertoni, Consultant in Social MediaStategy for the beauty industry
•   Gianandrea Abbate, CEO, Emotional Marketing

Abstract:

Per tradition, the Statistics Department presents a full year forecast for the cosmetic sector on the occasion of Cosmoprof. In the face of a basically stable domestic market, the turnover of Italian.

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H. 3:15pm - 4:00pm
DIGITAL POLYSENSORIALITY

Strategic Partner: CARLIN

Speakers:

•   Pauline Bonafous, Marketing Project Manager, CARLIN - Creative Trend Bureau (Moderator)
•   Fabio Berchi, CEO, Sifarma
•   Antonio Argentieri, Counselor International Affair and External Relations Antonio, L’Erbolario
•   Serena Caimano,  Managing Director, Pidielle srl

Abstract:

When digital medias are upsetting the codes of beauty purchases – but where the test seems essential for the consumers - how to integrate the sensorial dimension on corporate and e-commerce websites of beauty brand.

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H. 4:30pm - 5:15pm
FINDING NEW HUBS FOR COSMETIC PRODUCT IN SOUTH AMERICA: COLOMBIA

Strategic Partner: CORFERIAS

Speakers:

•   Andrea Batazzi, Managing director and founder, Multirep Services (Moderator)
•   Roberto Vergara Restrepo, International Relations Director, Corferias
•   Juan Carlo Castro, Executive Director of the Chamber of Cosmetics and Personal Care Products, ANDI

Abstract:

Are you trying to enter the South America markets?  There is not better country where to start or strengthen your presence than Colombia. Why? Its geographical location has  turned it into a hub for the continent: Colombia is the connecting point for the Andean region (Colombia, Venezuela, Ecuador, Peru and Bolivia), the  Latin-American Pacific Alliance (Colombia, Peru, Chile, Panamá) and Central America and the Caribbean.

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H. 5:30pm - 6:15pm
PERFUMES AND HAIR FASHION: EXPERIENCES, SUGGESTIONS, HISTORY

Speakers:

•   Paolo Landi, Communication & PR, Bologna Fiere Cosmoprof (Moderator) 
•   Nicoletta Polla-Mattiot, Journalist and  essayist –Director,  HOW TO SPEND IT - Il Sole 24 Ore
•   Roberto Pissimiglia, Editor &  director, ALLURE - Esteticanetwork
•   Mariangela Rossi, Journalist and entrepreneur

Abstract:

Wearing a perfume isn’t a symbolic act (like wearing clothes or make-up) but a communicative one, full of historical inferences and autobiographical memories. It’s an emotive signature, extremely personal yet also able to capture and convey the mood of its time. A history of fashion through perfume is therefore particularly interesting. The great social changes and the evolution of female identity are both accurately reflected in the style of the time. Historic changes in skirt length and haircuts, stylists and hair designers, colours and shapes of dresses and headwear map out a journey into fashion and trends which describes how, through the growing importance of personal care, the role of women has changed over the years. Drawing on the olfactory and evocative themes in “Essenze di Stile: Percorsi di moda e profumo da Coco a Madonna” (“Essence of Style: Paths of Fashion and Perfume from Coco to Madonna” - 24 ORE Cultura) and the images of hair fashion in “50 anni in copertina” (“50 Years on the Cover” - Estetica), Paolo Landi hosts a discussion with the book’s author, Nicoletta Polla-Mattiot, perfume expert Mariangela Rossi and the editor of Allure and Estetica, Roberto Pissimiglia. A journey from the ’20s to the ’80s through both the visual - descriptive, structured and rational - and the olfactory - instinctive, precocious and emotive - memory.

 

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Sunday, 19th March

 

H. 11:15am - 12:00
UNDERSTANDING US CONSUMER LUX-APPEAL - HOW SUCCESSFULL MASSTIGE BEAUTY BRANDS HAVE CAPTURED HER HEART (AND SHARE OF WALLET)

 Strategic Partner: THE BENCHMARKING COMPANY

Speakers:

•   Jennifer Stansbury, Co-founder And Managing Partner, The Benchmarking Company (moderator)
•   Denise Herich, Co-Founder and Managing Partner, The Benchmarking Company
•   Chris Hobson, President and CEO, Patchology

Abstract:

Beauty brands selling in the growing masstige space are responding to consumer demand for more upscale ingredients, a better benefit story, and her desire for affordable luxury.  This session highlights results from an original 2017 research study involving thousands of US beauty buyers that will enable brands to  understand the US masstige buyer, her purchase motivators, influencers and her online and in-store buying triggers.

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H. 12:30am - 1:15pm
BEAUTY INDUSTRY 4.0: THE ITALIAN SOLUTION

Strategic Partner: ACCENTURE

Speakers:

•   Luca De Biase - Journalist, Il Sole 24 Ore (Moderator)
•   Massimiliano Oddi - Senior Advisor, Accenture CP Lead Manufacturing & Industrial Internet of Things
•   Daniele Vacchi - Direttore Corporate Communications,   IMA  Group SpA
•   Luca Tomesani - Head of Interdepartmental Centre for Industrial Research in Advanced Mechanical Engineering Applications and Materials Technology, Professor of Department of Industrial Engineering University of Bologna
•   Thomas Berloffa - Virtual Reality Creative Director, ICONODROME

Abstract:

INDUSTRY 4.0 connects embedded system production technologies and smart production processes to pave the way to a new technological age. Accenture is playing a key role in this scenario with many customers that already have started to deploy Industry 4.0 in their business.

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H. 1:30pm -2:15pm
MIDDLE-EAST: A REGION IN THE MIDST OF CHANGE: TEHRAN THE NEW DUBAI?

Strategic Partner: SAMEE NOVIN CO

Speakers:

•  Aradhana V Bhatnagar, Editor, Managing Editor and Head Special Projects-Beauty & Wellness, Salon International India Edition
•  Arash Montazer Saheb, CEO, Diba Tejarat Khavarmianeh
•  Toktam Yarhamidi, Representative, Samee Paed Novin Co. 
•  Mattia Miglio, International Affairs Manager, Bologna Fiere Cosmoprof
•  Angelo Chiarelli, Sales account, Bologna Fiere Cosmoprof

Abstract:

After 35 years of isolation, Iran is making a comeback on the international stage. this little-known country, which already represents 29% of the beauty market in the middle east, is often described as the ‘new eldorado’ for cosmetics brand. Iran Beauty & Clean is the beauty event.

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H. 4:30pm - 5:15pm
Sponsored Event - SZWEDO GROUP s.c. - Microblading pigmentation. Color and stoke thickness. Facts and myths.

 

 

 


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