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Saturday, 18 March 2017
4:30pm - 5:15pm





Are you trying to enter the South America markets?  There is not better country where to start or strengthen your presence than Colombia. Why? Its geographical location has  turned it into a hub for the continent: Colombia is the connecting point for the Andean region (Colombia, Venezuela, Ecuador, Peru and  Bolivia), the  Latin-American Pacific Alliance (Colombia, Peru, Chile, Panamá) and Central America and the Caribbean. These opportunities are supported by easy access to markets, minimal tariffs, fair competition conditions and a clear legal framework.   Thanks to the EU – Colombia free trade agreement with Colombia, applied since August 1st of 2013, allowed to open up markets on both sides as well as increase the stability and predictability of the trade and investment environment.  The seminar will give an overview of the market, the business opportunities of the sector and will also present the 16th edition of BELLEZA Y SALUD, a fair promoted by Cosmoprof WorldWide Bologna, that will take place in Bogotà from September 27th 2017.


> Andrea Batazzi, Managing director and founder, Multirep Services (Moderator)

Managing director and founder of Multirep Services with more than 30 years of field experience in the implementation and coordination of international cooperation projects with European and Latin American Public and Private organizations. Since the creation of the company the main region of operations has been Latin America consolidating a considerable field experience and network of partnerships in addition to having been an Active Member of the EU AL Invest Network with a portfolio of more than 200 projects implemented. He is, since the year 2012, the Cosmoprof’s Agent for Latin America having contributed to the increase of the number of participating countries and of professional visitors.








> Roberto Vergara Restrepo, International Relations Director, Corferias

Manager of companies with a high sense of responsibility, leadership and projection for the achievement of individual and collective goals. With more than 26 years of experience in the creation, conceptualization, organization and commercialization of more than 30 exhibition events and the expansion of existing ones, as well as the development of strategies for the achievement of exhibitors, buyers and visitors in events aimed at all The sectors of the economy of national and international character offering them alternatives for the achievement of their trade fair objectives.








> Juan Carlo Castro, Executive Director of the Chamber of Cosmetics and Personal Care Products – ANDI

Executive Director of the Chamber of Cosmetics and Personal Care Products at ANDI . Finance, Government and foreign affairs graduate with post graduate studies in Marketing, Business development and international management, with experience in developing public policies and Public and private development projects. Leader, strategist with management and negotiation skills in multicultural and interdisciplinary environments