Company Sector: Cosmetics & Toiletries
Product Sector: Cosmetic products for perfumery shops
Country of Origin: Italy
Company Web Site: www.forhans.it
Exhibition's sector: COSMETICS & TOILETRIES
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Uragme is established into the Italian Pharmacy Market since 1951. The Company started purchasing the rights and formula from US to manufacture Forhans Medicated Toothpaste. During the years, Forhans Brand has become a complete Medicated Oral Care range, including many other products. For nearly 65 years, Forhans has been synonymous of quality. The Brand has been supported by continuous innovation, special offers to the trade, advertising campaigns and point of sales material. The result is a very good reputation and knowledge through the Italian customers. While the position of Forhans Range was strengthened, Uragme increased the number of foreign Brands and products, thanks to its partnership with important and established international Companies. The Company's growth, combined with its huge presence on the Market, enabled Uragme to be well distributed both in Pharmacies, Perfumeries as well as in the Mass Market, branded products and others under the Private Label policy. Next challenge is to bring our experience abroad!