> Back to the line-up



Thursday, 15 March 2018 10:45 - 11:30 a.m.


The global luxury market will reach EUR 295 billion in revenue by 2020. Redefining luxury  and what it mean for beauty brands in terms of product development, innovation, service, distribution channel and experience will be the main topic of the opening panel discussion of Cosmotalks 2018.
Panelists will analyze the new approach to the idea of luxury: people want experiences, they want to feel transformed.
New companies are emeriging in the global scenario:  is social media redifining the concept of luxury product?



Giovanni VACCHI


Vice President

Paul PEROS  

Federico BONELLI 

Giovanni VACCHI , Partner , EY-PARTHENON

Giovanni Battista is a partner in the EY-Parthenon practice of Ernst & Young S.p.A., based in Milan. He is the regional leader for EY-Parthenon in Italy. Giovanni joined in 2016, and is highly skilled in corporate strategy and M&A, with a focus on private equity and luxury and branded consumer goods.

Giovanni has more than 25 years of experience in industry, consulting and private equity. In the past 15 years, he held various C-level roles, including CFO, CCO and CEO, in companies operating in the luxury goods, real estate, transportation and branded consumer goods industries. During his tenure in these roles, Giovanni successfully grew revenues through strategic marketing, new product development, channel strategies and internationalization. He has also held roles at Bain & Company and The Carlyle Group. 

Giovanni graduated summa cum laude from the University of Bologna and holds an MBA from the Amos Tuck School of Business at Dartmouth College.

Shannon Goldberg, Vice President, MDNA SKIN

With over 12 years of experience working directly with brand founders in the beauty industry, Shannon Goldberg is the Vice President of Marketing for MDNA SKIN – an exclusive line of skincare products created by Madonna. As the Executive Director of Global Marketing for Peter Thomas Roth Clinical Skin Care, her launch strategy saw Water Drench® become the #1 moisturizer at Sephora before selling out worldwide in just three days. During her tenure as Brand Manager for Ling Skincare, she grew three retail locations in New York City into a global cult brand with a dedicated celebrity following. A brand founder herself, Shannon created 4N21 Skincare and transformed it into a bestselling product line for ShopNBC and QVC UK. She enjoys spending every second she can with her husband and two children at their home in Connecticut.


Paul Peros is the CEO of FOREO, the high-tech Swedish design company specializing in beauty and well-being solutions that are re-defining and challenging the industry’s status-quo. The company has reached over 35 countries and counting and is one of the fastest growing global challengers in the beauty and wellness industry today, with over 50 international awards won in only 3 years since its inception.

As the CEO of FOREO, Paul Peros has given numerous talks across the globe on the topic of beauty and innovation, most recently at WWD CEO Summit, the Millennial 20/20 conference in London and CEW Beauty Insider Awards. Over the past 20 years, as a partner in one of the oldest strategy boutiques in Milano, GEA, Paul has been leading projects in a variety of fields, from luxury eyewear with brands like Miu Miu, Prada and Bulgari to premium make-up, including Chanel and MAC, to luxury fashion with the likes of Valentino.

A non-conformist, a free thinker and a challenger of the status quo and traditional approach in the beauty industry; Paul Peros believes in embracing innovation, challenging the norm and pushing the boundaries of what you thought possible, while adopting influences from around the globe and always looking for the next big thing – while having fun at the same time.

With FOREO, Paul and his team have achieved global success by continually launching innovations. And this is only the beginning; FOREO’s list of technology and marketing innovations for 2017 is impressive and they are keen to share it with potential partners and interested audiences.


Federico is a partner in the EY-Parthenon practice of Ernst & Young S.p.A., based in Milan. He has deep experience in the luxury, fashion and retail industry, and has advised more than 40 companies and private equity funds over the past 10 years across Asia, Europe and North and South America.
Prior to joining, Federico worked for The Boston Consulting Group where he co-led the fashion and luxury division of its Milan office, and for Bain & Company as a core member of its fashion and luxury practice. He has also served as an advisor for the Italian Ministry of Economic Development during the reorganization, governance definition and global re-launch planning of the Italian fashion system. 
Federico holds has an undergraduate degree in Physics and a master’s degree in Theoretical Physics from the University of Milan.