COSMOPROF TRENDS 2017

COSMOPROFTRENDS  - A NEW PROJECT FOR 2017 EDITION 

 

CosmoprofTrends wants to be the reference point for the community of Cosmoprof beauty. It has been launched during the 50th anniversary of Cosmoprof Worldwide Bologna 2017.
It will be the online guide to understand new trends, innovations and solutions that characterize the products/trends at the fair.

A guide with the top 50 trendy products selected by the internationally acclaimed trends agency, Beautystreams. A unique tool that allow buyers, journalists and experts to understand the market trends, through the products, the words and the case studies of those who constitute the Cosmoprof community.

All exhibiting companies (Cosmoprof, Cosmopack and Cosmoprime) submitted a product proposal that included new creations or selections from exhibitors’ existing collections.

Beautystreams analyzed all entries and collected 50 products in the CosmoprofTrends report 2017. 

Discover the selected products

Click on each image to see the product's details.

SELFIE-READY

The selfie generation has introduced a new trend: insta-ready beauty. With these products, flawless, selfie-ready skin is made easy.

URBAN SHIELD

Products that offer anti- pollution, free radical scavenging, and urban detox benefits protect skin from the daily stress and pollutants of urban environments.

HYGGE

Pronounced “Hoo-gah,” this Danish trend goes hand-in-hand with the natural, well-being, and home spa trends. Beauty products have rich, enveloping textures and help to relax and restore skin and body.

HYPERSENSITIVE

Ultra-gentle care products are key. From skin care and make-up to hair care, products keep skin irritant free and healthy.

SENSORIALITY

Consumers are looking for new sensorial and emotional experiences with connection to products through smell, touch, and feel. Products engage with the senses to build a stronger bond with their users.

VIVA VEGAN

As more people adopt a vegan diet, there’s increasing demand for vegan cosmetics along with products that are cruelty-free, gluten-free and preservative-free.

NEON BEAUTY

Neon beauty products are making a big splash on social media. Colorful, fluorescent cosmetics and hair products come alive in the dark.

IT’S A MAN’S WORLD

From skin care and hair to make-up, men are becoming more sophisticated in their grooming habits and have tapped into the exciting products now available to them.

SMART BEAUTY DEVICES

Innovative beauty devices simplify the beauty routine. They offer consumers the ideal combination of enhanced product functionality, professional-style treatment, and pleasing consumer experience.

JUST FOR ME

As consumers, are getting more savvy, the trend for bespoke beauty continues to rise. Consumers are increasingly demanding custom-blended products specifically created for them.

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