COSMOPROF 2026

Viktoria Potko

Label and Events Officer of NATRUE

Viktoria holds a Bachelor’s degree in Public Relations and Communications and a Master ‘s degree in International Relations. Before joining NATRUE in July 2020 as Label and Events Officer, Viktoria worked for well-established cosmetic companies in Estonia and Russia. Inher previous roles, Viktoria was involved in launching brand marketing campaigns on the international markets, organizing events, creating new natural and organic cosmetic products and managing trade marketing activities.

Currently in her role Viktoria is responsible for the certification process and the management of the NATRUE Label. In this role she leads the coordination of the certification process to the natural and organic cosmetic levels, NATRUE Label growth and international market trends.