Special projects

Cosmoprof Worldwide Bologna is not just a trade show. It is also a space for special projects organized in partnership with exhibiting companies and the most important international trend agencies.

Learn about all of the Special Projects


Garden of Innovation, within the Service Center, will host a new area devoted to BeautyTech companies and particularly to start-ups that are transforming the entire beauty industry.

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For the 2020 edition, CosmoFactory will create an experimental laboratory. Thanks to a partnership with centdegrés, we will be able to walk through every step in the life cycle of a cosmetic product: from production to sales all the way to the final test on future consumers and users. This year’s featured product will be Six4all: a foundation that can adapt to any skin type. 

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The annual report on beauty trends featuring the most innovative products among Cosmoprof’s exhibitors. The CosmoTrends report, curated by the global trend agency BEAUTYSTREAMS, will be a must-have for all in the beauty industry as it unveils new trends in the global markets, innovations and solutions that underline top trendy products across the three salons.

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The Garden of Colors & Materials will host 4 moods selected by Fashion Snoops to represent the most interesting cultural and design trends of the moment.

The gallery will show us how global social and cultural changes will affect the beauty market: from products to formulas to packaging.

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Perfumery takes center stage. Cosmoprof Worldwide Bologna and Nez – The Olfactory Magazine present the first Garden of Fragrances. The olfactory experience, hosted at Cosmoprime (Hall 14), offers a unique forecast of what the word “perfume” will mean in 2030. Featuring: raw materials, inspiration and new market models.

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The Service Center will host the Garden of Innovation, a journey through the next 10 years, trends, tech innovations and new rules that will drive the beauty market from the present to 2030. Besides educational with international partners and a new exhibition space dedicated to BeautyTech companies, the Garden of Innovation will also feature three cutting-edge installations curated by Beautystreams. 

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The Cosmoprof Awards offer recognition for products, formulas, packaging and design. Considered one of the most prestigious milestones in the sector, the awards go to best products and the most innovative exhibitors at Cosmoprof Worldwide Bologna. It’s the only contest of its kind and celebrates products with the best formulations and packaging design, as well as offering a mark of distinction for the most innovative finished products.

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SPACE99 | The Spa Experience

SPACE99 | The Spa Experience is a futuristic temporary spa designed by Andrea Bovero and set up by LIFEXCELLENCE, with the precious contribution of leaders in the international wellness market. The project is backed by CIDESCO (The International Committee on Aesthetics and Cosmetology). SPACE99 offers a completely new experience for the 5 senses trough sounds, colors, materials, scents and flavors.

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In a  special area - hall 35 - United Barber Show brings together an exhibition area, on stage training and live performances. Check our exhibitors' list to discover the exhibiting comapanies in hall 35B. UBS will host the barbers most awaited contest: 5 categories for 5 winners: good luck. Apply now!

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Boutique is a charity project that stems from the world of beauty. Since 2019 the event has hosted Beauty Gives Back, a project by La forza e il Sorriso Onlus that creates beauty laboratories for women undergoing cancer treatment in hospitals. Visitors will be able to select and donate numerous products by international brands. Come back soon to learn more.

China Cosmoprof Contest

The Chinese cosmetic market is today not only one of the biggest one in the world, it is becoming one of the more competitive and innovative. To acknowledge this amazing market transformation Cosmoprof is excited to launch the China Cosmoprof Contest.

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