Born in Italy, he has lived in Europe, America and Asia. Parallel to his university studies, he took the path of natural disciplines, studying Aromatherapy and Perfumery. In 1995 he began his activity as a consultant and created his first products with exclusive formulas that were an immediate success.
He collaborates with several companies, and his creations attract customers from all over the world. He has created olfactory sets for unique events, using fragrance as a universal means of communication. He teaches Aromatherapy at multiple levels and is engaged in extensive outreach. Creator of perfumes, fragrances and wellness pathways for the world's leading PSAs. He has developed new theories and created new methods of approaching Aromatherapy, the result of careful study and extraordinary insight.
Currently, his products and treatments are sold in more than 30 countries. A talented writer, he is the author of numerous popular texts and specialized essays.