Specializing in helping Korean brands expand into the Japanese and Chinese markets, Yumi Kim possesses extensive experience in developing comprehensive brand strategies and executing high-impact social media campaigns that drive measurable growth.
Having collaborated with top-tier brands such as Shinsegae, Dior, and YSL—as well as numerous brands under Olive Young in Korea—she has led the creative direction for promotional videos and campaigns. With a proactive and results-driven approach, they ensure that social media promotions translate into tangible revenue.
Additionally, her experience in managing a personal business in the fashion and cosmetics sectors has provided hands-on expertise in e-commerce, offering a deep understanding of both the challenges and opportunities in digital marketing.
In this talk, we will explore how beauty brands can tap into the growing wellness and sleep ...
- Charlie Gu, Founder & CEO, Jingzhi Media Group
- Linn Weilar, Co-founder, Nordic Cosmetics Healthcare
- Dominique Petruzzi, Industry Expert, Beauty & Personal Care, Statista
- Sophia Dumenil, Co-founder of The Chinese Pulse agency
- Demi Shi, Head of Brand Partnerships, Douyin E-commerce Global
- Yumi Kim, Marketer, Digital Marketer, SNS Marketer, E-commerce, Influencer, Influencer Marketing