A CHARITABLE GESTURE BY COSMOPROF AND RE-USE WITH LOVE FEATURING PONZINI'S SENSITIVE TOOTHBRUSHES

Cosmoprof Worldwide Bologna has launched a charitable collaboration with Re-Use With Love ODV, involving one of the exhibiting companies.

Ponzini, a global leader in the production of cosmetic and oral hygiene products, has created the Cosmoprof-branded Sensitive Toothbrush, featuring ultra-soft bristles with micro-fine tips that ensure effective cleaning while remaining gentle on gums and tooth enamel.

The toothbrushes have been donated by Cosmoprof to Re-Use With Love ODV, an association dedicated to socially beneficial initiatives in the city of Bologna and surrounding areas.

The products will be included in solidarity kits distributed during the Boutique Solidale initiative organized by Re-Use With Love ODV in Bologna. Each kit will also contain clothing and other recovered items, intended for people in need as identified by local social services.

The Boutique Solidale aims for an even greater purpose: giving value to surplus items through a virtuous model of circular economy and sustainability.

Recovery, conscious reuse, and charitable goals are the key principles the association is committed to pursuing.

Values that are fully shared by Cosmoprof Worldwide Bologna and Ponzini, who, through concrete actions, raise awareness about reuse for good, social solidarity, environmental issues, and the recovery of items that can still have a second life to bring a smile.

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COSMOPROF 2026

BOLOGNA, ITALY

FAIR DISTRICT

A CHARITABLE GESTURE BY COSMOPROF AND RE-USE WITH LOVE FEATURING PONZINI'S SENSITIVE TOOTHBRUSHES

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A CHARITABLE GESTURE BY COSMOPROF AND RE-USE WITH LOVE FEATURING PONZINI'S SENSITIVE TOOTHBRUSHES

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