NEWS > 02 December 2025
SPONSORED NEWS
Will Your Company Survive After 2026?
The beauty industry is on the brink of a transformative upheaval. In 2026, without third-party verification, companies are prohibited from self-claiming their products as green, including popular labels such as natural, vegan, eco-friendly, etc. This move significantly combats the issue of companies falsely branding themselves as eco-conscious. Confronted with the “Empowering Consumers for the Green Transition Directive,” can your products stay ahead of the market? Can your company survive? O’right has already embraced the green transition. Join us and become a pioneer in zero carbon beauty.
As the world’s first zero carbon beauty company, O’right has been certified by SGS for four consecutive years since 2020, achieving comprehensive carbon neutrality across the entire organization and all product categories, including scopes one, two, and three emissions. In 2023, O’right Green Headquarters fulfilled the RE100 initiative’s renewable energy pledge two years ahead of schedule, ensuring 100% green energy usage throughout our offices, laboratories, and factories. Not only that, but O’right has also dedicated over 20 years to fostering goodwill towards people, society, and the planet in raw materials and packaging. Our products earned the USDA Certified Biobased Product Label, marking them as a priority for federal government procurement. We refuse petrochemical ingredients, championing biodiversity. The bottles are made from 100% Post-Consumer Recycled (PCR) plastic, protecting the oceans from plastic pollution. O’right firmly believes that the stakeholders of a company extend beyond shareholders, customers, or employees to include the natural environment and all living entities. We’re leading the charge by responding to the TNFD (Taskforce on Nature-related Financial Disclosures), becoming one of the first companies globally to join. O’right’s verifiable sustainability leadership has earned global recognition, including being one of the only brands worldwide to receive dual honors at the Reuters Global Sustainability Awards 2025, where it won both the Net Zero Transformation Award and the Net Zero Supply Chain Decarbonization Award. The brand has also been recognized at the Sustainable Beauty Awards in Paris, receiving the Sustainability Leadership Award and Sustainability Pioneer Award. Additionally, O’right garnered praise at the UN COP26 Global Climate Summit, where the host remarked, “Now I can have guilt-free hair care.”
Want to meet O'right? You can find it at hall 32 - A25-B26
Attend the leading beauty event with a unique trade fair concept and discover the benefits of joining the n°1 global beauty community!