I thank Cosmoprof. I want to make good use of the audience’s time by sharing useful ideas and my perspective on the beauty market.

I will talk about my journey — makeup training, experience in a major brand as a salesperson, MUA and trainer, and product development. I understand the demand, thanks to my background in sales and a very active community.

I created a brand, investing two years in a single product to fill a gap in the market. I believe in a few products, tailor-made formulas, and growth over time.