She is a Beauty and Spa expert, a skills consultant, and an award-winning educationalist, specialising in Further Education and Apprenticeships.
As CEO and Chair of the Hair and Beauty Industry Authority (HABIA) Joan leads the team to develop national standards, endorse high quality training and promote education, excellence and professionalism. She also hosts ‘Education Forums’, keeping educators aware of current challenges and opportunities. Joan is author of The Official Guide to Spa Therapy and co-author of Beauty and the Best and Fit for purpose Leadership. Her passion for the industry has seen her visit spas all around the world.
Joan promotes the achievement of Government regulated qualifications for those entering the sector. She is passionate about the pursuit of technical excellence and the impact of skill competitions, helping learners to go further, faster in their careers.