NEWS > 14 April 2020

Don't stop beauty: the heart of gold of the beauty industry

The beauty industry does not stop. By collecting the stories of the companies which committed to helping the community and their customers, we have discovered an industry with a big heart.
As we already know, there are several companies that are converting their production lines to produce sanitizing gels, but that’s not all. Our companies have committed to distributing and donating a part or all of their production to the community and to those people who need it the most: all the workers in the healthcare facilities.
Not only gels, but also masks, gloves, wipes and everything that can be useful in times like these. There are people who are working non-stop for us, in emergency conditions and with a commitment that we can define heroic.
For these people, some companies have thought of comfort kits, with personal care products that can relieve, even for just a minute, the tiredness of all healthcare workers. A cuddle, a touch from a distance, in this moment when distance is necessary.
The beauty industry does not stop and it has a heart of gold!
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Kirker Enterprises, Inc.

Kirker Enterprises, Inc. is one of our exhibitors and it is also a recognized leader company in the nail sector, from product development, R&D, production and quality control to filling and pack off. In these times of great emergency , the European Team has decided to donate 10,000 gloves, face masks, blue roll & bacteria wipes to the Scottish National Health Service. The photo features the Technical Manager in Kirker Europe, Graham McGregor, who distributed these products.
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N&B - Natural is better

In this situation of global emergency , we are all called to act with honesty and responsibility  for the sake of our Countries. The N&B SRL, known all over the world for its commitment to protect people and the Planet, has decided to provide help and assistance in this difficult moment. The N&B SRL laboratories have made available their structure, coworkers, technologies and their Research & Development know-how for the production of hand sanitizing gel. The products were donated to all citizens of Martano, the town where the company was funded.


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Urban Veda

Urban Veda, a natural and all vegan skincare brand, has decided to donate care packages to the amazing National Health Service staff in the UK. The company wants to thank the heroes that are risking their lives to save others. It wants to thank them for being brave, taking care of those who need it the most and keeping everyone safe. So if you know anyone who’s working in the NHS, please tag them on Urban Veda social network, and they will do the best that they can to get as many care packages out.



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AMEND Cosméticos

AMEND Cosméticos has joined the fight against the Corona Virus pandemic, and started making gel hand sanitizer in its plant in Diadema, São Paulo. Amend has produced and distributed 32,000 units of sanitizing gel for a fast delivery. Hand sanitizers have been sent to several hospitals and nursing home in São Paulo including the Central Única de Favelas (CUFA), to be distributed in underserved  communities. This effort has been done with the collaborative work and donations of the following companies: Softcolor, Aqia, Slip and JCLOG.


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